The History of Bering Moto: A Legacy of French Innovation

Bering Moto is a name synonymous with innovation, safety, and elegance in the world of motorcycle gear. Founded in 1951 in France, Bering began its journey producing high-quality protective clothing for motorcyclists. From the outset, the brand stood out for its meticulous craftsmanship and its ability to blend style with cutting-edge safety technologies.

The company takes its name and inspiration from the Bering Strait, a rugged and challenging environment symbolising adventure, endurance, and resilience-values deeply rooted in the brand’s philosophy. Over the decades, Bering Moto expanded its product portfolio from jackets and trousers to gloves, boots, and advanced rider gear, always focusing on safety and comfort without sacrificing aesthetics.

Bering earned early recognition for its pioneering use of technical fabrics and waterproof membranes, which provided exceptional protection against the elements. This commitment to functionality and durability helped the brand establish a strong presence in the European market.

In the modern era, Bering has embraced advanced materials and technologies such as GORE‑TEX®, D3O® armour, and integrated airbag systems, ensuring riders benefit from maximum protection while enjoying superior comfort. Their gear is extensively tested for durability and weather resistance, making it suitable for both daily commuting and extreme touring conditions.

Today, Bering Moto operates under the 2R Holdings Group, alongside other iconic names like Shark Helmets and Nolan, reinforcing its position as a global leader in motorcycle apparel. With decades of expertise and innovation, Bering continues to uphold its mission: providing riders with gear that delivers performance, safety, and French elegance on every journey.